You may have seen the billboards, ads or the videos… #Smallenfreuden seems to be everywhere these days. I first heard of #Smallenfreuden earlier this week on a billboard in Toronto. No idea what I am talking about… well lets start here with this short video:
There has been lot so guessing going on as to who is behind #Smallenfreuden… the conspiracy theories are swirling. Is is a large brand? What are they trying to promote? Is it just a huge hoax?
Honestly I don’t know. However I do know that the video made me think about the small joys that we experience every day without even noticing. Small things that don’t even notice that make us smile.
So what do you think that Smallenfreuden means? And do you think you do it every day?
Let me know what your thoughts are on this in the comments or on twitter using the #Smallenfreuden hashtag
Update: The true meaning of #smallenfreuden has been revealed… you can find out more here